Hattrix Ecommerce Store

## The challenge
Hattrix needed a faster, clearer website that could carry real traffic and turn visitors into customers.

## The approach
I rebuilt the front end around semantic HTML and hand-written CSS, removed the plugin bloat that was slowing the site down, and restructured the key pages around a single clear call to action.

## The outcome
The site now loads in around two seconds, ranks for its target terms and converts noticeably better than the previous build.

A home-grown cap brand from Bangladesh — collection pages, lookbooks and a checkout built to convert.