Charlis Distribution

## The challenge
Charlis Distribution needed a faster, clearer website that could carry real traffic and turn visitors into customers.

## The approach
I rebuilt the front end around semantic HTML and hand-written CSS, removed the plugin bloat that was slowing the site down, and restructured the key pages around a single clear call to action.

## The outcome
The site now loads in around two seconds, ranks for its target terms and converts noticeably better than the previous build.

A car spare parts store built for scale — over 48,000 products, fast search and a checkout that converts.